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The right CRM technology, implemented effectively can:
- Improve communication and knowledge-sharing between different departments dealing with the same customers.
- Streamline and automate business processes to create efficiencies and boost productivity.
- Make better-informed decisions with a complete and accurate view of business’ performance.
- Create an improved accountability structure and remove the risk of customers ‘slipping through the net’.
- Improve customer experience and gain brand loyalty by better understanding and responding to your customer’s needs.
- Identify and respond to new business opportunities by spotting patterns faster.
SeeLogic can guide you painlessly through the maze of CRM technology to provide you with the best solution for your business and customers.
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- CRM for Marketing
- CRM for Sales
- CRM for Service
Marketing
Marketing is the life force of your business. Without it, you are swimming against the tide. At SeeLogic we understand that in an ever increasingly competitive world, CRM can bring huge beneficial elements to ease and enhance your marketing processes.
CRM for Marketing can provide:
- Providing the tools to deliver direct marketing activity and manage many different types of campaigns.
- Allowing you to understand the return on investment (ROI) of marketing campaigns sent through CRM.
- Segmentation of data enabling you to send out more focused campaigns.
- Facilitating working collaboratively across departments using collaboration tools – meaning hugely improved communication and understanding.
- Lead generation and qualification without additional person power, thereby reducing your expenditure in the long term.
- Auto generation of cases and auto responding. Meaning less person power required so that time is freed up for your team to concentrate on other key areas.
Sales
Marketing is the life force of your business. Without it you are swimming against the tide. At SeeLogic we understand that in an ever increasingly competitive world, CRM can bring huge beneficial elements to ease and enhance your marketing processes.
Here are just some of the benefits that CRM can deliver to you to improve your sales:
- Quote and order generation CRM installation can reduce the time wasted on leads that are unlikely to lead to orders, improving the communication between your sales and marketing departments. It does this by linking data from all your customers’ interactions with you so that it can be shared easily between departments.
- Improved efficiency of your sales library and product price list management It does this by collating and matching data to reduce excess documentation and by capturing relevant information at the point of customer contact.
- Reduction of the sales cycle through sales processes and business process automation By enhancing the communication of departments unnecessary duplication is avoided and follow ups for your clients can be automatically generated.
- Remove the need for ‘sales admin days’ and increase sales people’s effectiveness with phone and tablet apps CRM creates a workflow where administrative tasks are incorporated into day to day function so that every day can be a sales day for your team.
- Automate a salesperson’s diary easily managing all their appointments Meaning no double booking or missed opportunities.
- Provide offline access to all critical information
Services
CRM systems provide a comprehensive set of tools that enable customer service teams to manage a wide range of customer issues. By systematic logging, tracking and following up of customer support issues, service levels can be raised to a standard of excellence that will delight your customers.
CRM for Service will enable the following features:
- Issue logging The first step in a process, CRM can help you keep a clear track of this process.
- Defect resolution Clear information on action taken, linking it to the original issue.
- Product returns Managing the process making it straightforward for the both the customer and your company.
- Content Tracking Contract tracking and Service Level Agreements can be implemented.
- Case Management Generate a knowledge base of items through case management. CRM helps you to build up a complete picture of processes creating a bedrock for full analysis of processes.
- Auto Response Auto generation of cases and auto responding. Meaning less person power required so that time is freed up for your team to concentrate on other key areas.